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BLUEPRINT

BLUEPRINT
Sports Branding, Identity Systems & Creative Direction
A comprehensive look at the BLUEPRINT project, featuring brand identity systems, creative direction, and marketing strategies designed for high-performance sports organizations.

 

 

Discipline / Category

Our approach to building BLUEPRINT is similar to Facebook; Create an experience for people so it brings utility to their lives, everyday. Seneca and BLUEPRINT are building the framework for the future of student-athletes. It’s why I invested in his mission, it’s why our company, Adjacency Partners, is excited to help them.

To clarify how we define student-athletes, we’re talking about all students who participate in any sports activity, club sport or inter-murals. NOT just the kids who are playing at a high level or those who play collegiately or professionally. The community potential is 65 million student-athletes, globally!

APPAREL
BRAND IDENTITY
DECKS
E-COMMERCE
EMAIL MKTG
SOCIAL MEDIA
UI/UX
web design